"Everyone Is Doing It": The Truth About AI Inside Hollywood

Studios and production houses are using generative AI far more widely than their public statements admit, according to workers across visual effects, storyboarding, dubbing and script coverage. The gap exists because contracts negotiated after the 2023 strikes require disclosure the industry has little incentive to make, and because the tools are now embedded in software artists already use. The result is a de facto adoption that no one wants to be first to announce.